Justine is crazy-passionate about digital marketing. Her enthusiasm for clever strategic marketing campaigns, supported by leading edge technology, tracked with smart analytics gets her buzzing everyday.
Acknowledged as Australia’s #1 Salesforce ExactTarget Marketing Cloud independent strategist, Justine has worked with over 200 brands in 11 countries. She takes complex business goals and makes them profoundly achievable by creating targeted, optimised, personalised, automated acquisition, conversion and retention programs. Recently Justine has become a published author of The Magic of Marketing Automation. This is Justine’s first book in a series of Marketing focussed books, presentations and training materials.
Justine is an energetic and engaging speaker, she presents on a range of topics including marketing to the one, automation, predictive intelligence marketing, content marketing, social marketing, brand marketing and creating your digital audience. Justine has over 19 years experience in digital marketing with a speciality in Salesforce Marketing Cloud (formerly ExactTarget). Justine has been integral to many Australian and International companies optimising their online presence, to achieve in excess of $160 million dollars of revenue for her clients in a space of just 3 years.
In 2011 Justine founded Ignite Digital, a specialised digital marketing agency and partner of Salesforce Marketing Cloud. Today Ignite Digital is the longest serving partner in the Salesforce Marketing Cloud partner program. Ignite Digital is today the #1 Leading Australian partner of the Salesforce Marketing Cloud.
Justine is indefatigable in her drive and passion for empowering marketers to deliver amazing marketing. Justine thinks differently. She interprets insights into deliverable marketing strategies and programs guaranteed to deliver growth.